Title

'Charm sells': The role of a community action group in preserving a place image in Akaroa, New Zealand

Document Type

Book Chapter

Publisher

Common Ground Pub

Place of Publication

Altona, Vic.

Editor(s)

D. Carson & J. Macbeth

Faculty

Business and Public Management

School

Marketing, Tourism and Leisure

RAS ID

3474

Comments

Originally published as: Fountain, J. (2005) 'Charm sells': The role of a community action group in preserving a place image in Akaroa, New Zealand. In D. Carson & J. Macbeth (Eds.). (pp. 69-76). Regional tourism cases: Innovation in regional tourism. Altona, Vic.: Common Ground. Original chapter available here.

ISBN 1863355898

 
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