Document Type

Conference Proceeding

Publisher

Promaco Conventions Pty Ltd

Faculty

Business and Law

School

Management

RAS ID

8747

Comments

This article was originally published as: Smith, T. L., Stoney, S. B., & Walker, E. A. (2009). An Analysis of Small Business Owners’ Participation in Online Learning. Proceedings of 23rd ANZAM 2009. Melbourne, Victoria. Promaco Conventions Pty Ltd.

Abstract

Small business owner-managers are a difficult group to engage in training and learning activities and the delivery medium has often been cited as a reason. This paper reports the preliminary findings of a qualitative research project regarding small business owner-manager participation in an online collaborative learning forum. The findings suggest that three principle themes emerged to explain why some small business owner-managers participated in the forum. These include; access to a networked computer; the personal characteristics of the small business owner-manager, and the design of the online learning forum. The findings also suggest that learning styles need to be specifically tailored to suit the learner and that conventional learning delivery and styles may not be particularly appropriate to this cohort.

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