Title

An exploratory investigation into the strengths-based approach in small businesses

Document Type

Conference Proceeding

Publisher

Edith Cowan University

School

School of Business and Law

RAS ID

23374

Comments

Originally published as:

Wijekuruppu, C., Coetzer, A., & Susomrith, P. (2016, December). An Exploratory Investigation into the Strengths-Based Approach in Small Businesses. In ECU Business Doctoral and Emerging Scholars Colloquium 2016(p. 48).

Original available here

Abstract

The strengths-based approach to management is considered to be a paradigm shift from the conventional practice of management. The underlying principles of strengths-based approach emphasise the importance of leveraging people’s strengths, as opposed to fixing weaknesses in conventional practice. In this research paper we aimed to explore whether the strengths-based approach was being practised in small businesses and to understand the suitability of the strengths-based approach in the small business context. An exploratory qualitative methodology was used for this research that involved data collection through face-to-face semi-structured interviews with 30 participants from 17 small businesses in Western Australia.

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