Title

The ethical use of crowdsourcing

Document Type

Journal Article

Publisher

Wiley-Blackwell Ltd.

Place of Publication

United States

School

Centre for Innovative Practice

RAS ID

25764

Comments

Originally published as: Standing, S., & Standing, C. (2018). The ethical use of crowdsourcing. Business Ethics: A European Review, 27(1), 72-80. Original article available here

Abstract

Crowdsourcing has attracted increasing attention as a means to enlist online participants in organisational activities. In this paper, we examine crowdsourcing from the perspective of its ethical use in the support of open innovation taking a broader system view of its use. Crowdsourcing has the potential to improve access to knowledge, skills, and creativity in a cost-effective manner but raises a number of ethical dilemmas. The paper discusses the ethical issues related to knowledge exchange, economics, and relational aspects of crowdsourcing. A guiding framework drawn from the ethics literature is proposed to guide the ethical use of crowdsourcing. A major problem is that crowdsourcing is viewed in a piecemeal fashion and separate from other organisational processes. The trend for organisations to be more digitally collaborative is explored in relation to the need for greater awareness of crowdsourcing implications.

DOI

10.1111/beer.12173

Access Rights

free_to_read

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