Title

Hospitality Management Undergraduate Qualification Prestige: An Exploratory Study Of Malaysian Degrees

Document Type

Journal Article

Faculty

Faculty of Business and Law

School

School of Business

RAS ID

17755

Comments

This article was originally published as: Ogle, A. W., Ogle, N., & Williams, A. (2014). Hospitality management undergraduate qualification prestige: An Exploratory Study of Malaysian degrees. Tourism Development Journal, 11-12(1), 74-81.

Abstract

Hospitality management education is a relatively young academic discipline. While hospitality management degrees are ubiquitous in the higher education arena, there has been debate on the discipline's place in academia and import as a course of' study. The prestige associated with hospitality management education varies from country to country. This exploratory study examines hospitality management education in Malaysia, a country with a vibrant hospitality and tourism industry. Using a qualitative approach, the authors examined the hate/management education landscape in order to examine its growth and to gauge the brevity of the discipline. The study allows for a conclusion to be drawn about the extent to which hospitality management is recognized as a discipline and thereby indicating the congruence between professional and liberal education and attitudes toward "neo-specialization ".

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