Date of Award
2006
Degree Type
Thesis
Degree Name
Doctor of Philosophy
School
School of Computer and Information Science.
Faculty
Computing, Health And Science
First Advisor
Professor William Hutchinson
Abstract
This thesis investigates business transformation on the Internet; particularly the nature and significance of Cyber transformation theory and the Marketspace Model as a framework for E-commerce adoption. E-commerce can raise a firm's productivity, transform customer relationships and open up new markets. The extent to which nations become adopters of E-commerce is set to become a source of comparative national competitive advantage (or disadvantage) in the twenty first century.
Recommended Citation
Brogan, Mark P., "Transformation theory and e-commerce adoption" (2006). Theses: Doctorates and Masters. Paper 51.
http://ro.ecu.edu.au/theses/51