Identity multipliers and the mistaken twittering of birds of a feather
Academic Conferences and Publishing International Limited
Faculty of Health, Engineering and Science
School of Computer and Security Science / Security Research Institute
New Media usage has expanded in unexpected directions. This qualitative study pulls together two new media phenomena that demonstrate widespread engineered influence through Twitter dispersion. The first aspect is the practice of sock‐puppetry deception that occurs when social media identities are used without proof of identity. The relative ease in creating a single invented online identity is overshadowed by the more recent practise of harnessing thousands of created identities to accentuate the standing of ...