Assocation for the Advancement of Computing Education
Education and Arts
Communications and Contemporary Arts
Higher education institutions are under increasing pressure from government, industry and business organizations to equip students with required discipline based skills as well as generic skills. At the same time universities are experiencing cuts in resources and increased competition for student numbers. Within this environment, there is much uncertainty as to how to effectively prepare students for the university/industry nexus. This paper investigates the effectiveness of a teaching and learning model designed with the key aim of helping promote students' employability prospects. The model focuses on providing activities that identify, and help improve students' job-specific and generic skills. In this study, a group of final year multimedia students were used, and their opinions were monitored.