You will die! Mass media invocations of existential dread
Document Type
Journal Article
Publisher
University of Queensland
Faculty
Faculty of Business and Public Management
School
School of Marketing, Tourism and Leisure
RAS ID
147
Abstract
This paper explores the effect on consumers of these mass media invocations of the fear of death, or "death threats'. Verbatim comments are included from six focus groups conducted on fear and health promotion. Groups were delineated by age (16-20 years, 21-29 years and 30-49 years), gender, and socio-economic status (blue collar/white collar)
Access Rights
free_to_read
Comments
Henley, N. (2002). You will die! Mass media invocations of existential dread. M/C: A Journal of Media and Culture, 5 (1), here