Disconfirmation Moddelling: A Comparisson
Document Type
Conference Proceeding
Faculty
Faculty of Business and Public Management
School
School of Marketing, Tourism and Leisure
RAS ID
463
Conference Proceeding
Faculty of Business and Public Management
School of Marketing, Tourism and Leisure
463
Comments
Leong, E. K., Ewing, M. T., & Pitt, L. F. (2002). Analysis of web positioning strategy via text mining technologies. In proceedings of the 2002 Australian and New Zealand marketing academy conference. Melbourne, VIC: Deakin University