Influences of cultural orientations on Emirati women’s careers
Emerald Group Publishing Limited
School of Business and Law
Purpose The purpose of this paper is to explore how cultural orientations influence Emirati women’s career development. Drawing on the cultural theories of Hofstede (1980, 2001) and House et al. (2004), the authors investigated the cultural orientations of a sample of 19 women in the United Arab Emirates. Design/methodology/approach In-depth interviews were conducted to collect life history data about women’s early lives, education and employment. Findings The findings identify three themes that influenced the participant’s careers: family influence on careers, individual-level attitudes toward education for careers, and workplace career development. Research limitations/implications Limited by the small sample of 19 female national participants that implies further international study is required to extend this research. Practical implications The business application is that social values, beliefs and norms can be leveraged for women’s career success. Social implications Policymakers are guided on key factors that influence Emirati women’s careers from a cultural perspective. Originality/value The study makes a unique theoretical contribution in a model that shows: cultural dimensions are interrelated, cultural values and practices are interdependent, and cultural orientations vary between women and men.