Faculty of Community Services, Education and Social Sciences
Interviews that are conducted for qualitative research rely for their quality on the nature of the interactions with the interviewees. In this article, some of the factors that contribute to quality interactions are discussed in relation to a research project based on interviews conducted by a team of researchers. Issues covered include the importance of empathy and rapport, listening and questioning, restatement, clarification and persistence. Researchers should be aware of the powerful influence of these factors on the responses of interviewees. They should take steps to ensure quality data is obtained by using appropriate interview techniques and suitable interviewers.