Title

Television Advertising As Medium Of Da'wah: A Case Study Of Modern Malay Muslim Women (MMW) Consumers

Document Type

Conference Proceeding

Publisher

Perpustakaan Negara Malaysia

Faculty

Faculty of Education and Arts

School

School of Communication and Arts

RAS ID

10583

Comments

This article was originally published as: Hussin, R. (2010). Television Advertising As Medium Of Da'wah: A Case Study Of Modern Malay Muslim Women (MMW) Consumers. Proceedings of International Conference on Da'wah and Islamic Management (IC-DAIM). (pp. 8p.). Kuala Lumpur, Malaysia. Perpustakaan Negara Malaysia. Conference website available here.

 
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