Date of Award


Degree Type


Degree Name

Doctor of Philosophy


Faculty of Community Services, Education and Social Sciences


The purpose of this study is to establish a theory-based process for the improvement of the English oral competency of Thai tourism industry students and determine how far practical needs superseded theoretical demands. It was done firstly, by examining an, blending genre and ESP theories in order to establish a genre-based ESP oral English teaching method, and secondly, identifying the specific features of the most common genres in the target language used by Thai tourist guides by means of genre analysis. Thirdly, the perceptions of the personnel managers of tour agencies and tourists towards the oral competency of Thai tour guides were explored before reaching the final stnge of developing and teaching the course for teaching English for tour guides in Rajabhat Universities.

Included in

Education Commons