Perceptions and images of “typical” Australian dishes: An exploratory study
Document Type
Journal Article
Publication Title
Journal of Foodservice Business Research
Publisher
Routledge / Taylor & Francis
School
School of Business
RAS ID
21049
Abstract
The research investigates the perceived images that “typical” Australian dishes evoke in the minds of consumers, including words they associate with descriptions of typical Australian dishes. A questionnaire designed and distributed among undergraduate students at various universities yielded 561 usable responses. Three predominant responses were associated with typical Australian dishes: grilled/barbequed meats, steaks, and meat pies. In addition, Australian dishes evoked four different images among respondents: positive (related to specific images e.g., barbequed foods), neutral, negative, and food related. Overall, the findings underline a limited knowledge. Consumer education could help broaden understanding and enhance images of the country’s culinary attributes. © 2016 Taylor & Francis.
DOI
10.1080/15378020.2016.1159890
Access Rights
subscription content
Comments
Duarte Alonso, A., & Krajsic, V. (2016). Perceptions and images of “typical” Australian dishes: An exploratory study. Journal of Foodservice Business Research, 19(2), 147-163. Available here