Date of Award

1999

Degree Type

Thesis

Degree Name

Bachelor of Communications Honours

Faculty

Faculty of Communications, Health and Science

First Advisor

Dr Brian Shoesmith

Abstract

This study proposes to examine representations of the home in the media. The media play a significant role in the culture of Australians, who are obsessed with the suburban home and its cultural and social meanings. The place of the home within popular thought and culture and the subsequent ideologies and meanings associated with the home are questioned in this dissertation. The major theme to emerge is that the contemporary suburban home is a spectacle. This project interprets, evaluates and contributes to current theories and debates surrounding the concept of suburbia. It is an original contribution to the perception of the suburban home within society. The meanings surrounding the contemporary suburban home can be plainly seen in the media, and thus this study textually analyses the constructed discourses of the home within popular culture. Qualitative research methods through textual analysis of advertisements and lifestyle television programs concerning the suburban home, are utilised in this project Given that this study concentrates on specific texts and the ways in which they represent the contemporary suburban home, further study into the place of the home within popular culture is necessary.

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