Network Analysis Methods and Tools for Sme C-Commerce

Document Type

Conference Proceeding

Publisher

Victoria University, School of Information Systems, Electronic Commerce Research Unit (ECRU)

Faculty

Faculty of Computing, Health and Science

School

School of Computer and Information Science

RAS ID

3733

Comments

Brogan, M. P. (2005). Network Analysis Methods and Tools for Sme C-Commerce. Proceedings of 6th International We-B (Working for E-Business) Conference. (pp. 222-232). Melbourne, Australia. Victoria University, School of Information Systems, Electronic Commerce Research Unit (ECRU).

Abstract

This paper reflects on network analysis methods and their utility for understanding network behaviours that impinge upon clustering and C-commerce innovation. The primary focus of the paper is an analysis framework that combines elements representative of both quantitative and interpretivist approaches. The framework was applied to the analysis of information and knowledge flows between Small-to-Medium Sized Tourism Enterprizes (SMTEs) that participated in a portal quasi-experiment based on the Cape Range Ningaloo World Heritage Region of Western Australia.

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