Understanding Design and Design Management through constituent market orientation and constituent orientation

Authors

• Brynjulf Tellefsen
• Terence Love, Edith Cowan University

Document Type

Conference Proceeding

Faculty

Faculty of Computing, Health and Science

School

School of Engineering

RAS ID

851

Comments

Tellefsen, B., & Love, T. (2002). Understanding designing and design management through constituent market orientation and constituent orientation. In Proceedings of the 2002 Common Ground Design Research Society. Stoke On Trent, UK: Staffordshire University Press.