Putting theory in practice: guiding marketing students to better communication and collaborative skills
Document Type
Conference Proceeding
Faculty
Faculty of Business and Public Management
School
School of Marketing, Tourism and Leisure
RAS ID
35
Conference Proceeding
Faculty of Business and Public Management
School of Marketing, Tourism and Leisure
35
Comments
Tanian, S., & James, K. (2001). Putting theory in practice: guiding marketing students to better communication and collaborative skills. In proceedings of the 2001 ANZMAC: Bridging Marketing Theory and Practice. Auckland, NZ: Massey University.