Title

Putting theory in practice: guiding marketing students to better communication and collaborative skills

Document Type

Conference Proceeding

Faculty

Faculty of Business and Public Management

School

School of Marketing, Tourism and Leisure

RAS ID

35

Comments

Tanian, S., & James, K. (2001). Putting theory in practice: guiding marketing students to better communication and collaborative skills. In proceedings of the 2001 ANZMAC: Bridging Marketing Theory and Practice. Auckland, NZ: Massey University.

 
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