The holistic interpretive package: A qualitative measure of customer satisfaction in dive tourism
Document Type
Conference Proceeding
Faculty
Faculty of Business and Public Management
School
School of Marketing, Tourism and Leisure
RAS ID
200
Conference Proceeding
Faculty of Business and Public Management
School of Marketing, Tourism and Leisure
200
Comments
Maccarthy, M., Williams, P. A., & O'Neill, M. (2001). The holistic interpretive package: A qualitative measure of customer satisfaction in dive tourism. Mix match and move: shaping the future of tourism: 7th APTA Asia Pacific Tourism Association Conference. Manila, Philippines.