Abstract
This article examines the relationship between emotion, production and sales in the book publishing industry, specifically how ‘book love’ operates in the publication and promotion of Young Adult (YA) titles. Through interviews conducted in 2020–2023, the article examines how commissioning editors, booksellers and associated professionals in Australia experience and use emotion in their production and sale of YA titles. It argues that emotion plays three economic roles in the intersubjective transferral of ‘book love’ through the chain of production, distribution and sales. Australian industry professionals mobilize book love as capital, as labour and as currency in fulfilling the expectations of their roles. This deployment of book love helps titles find their way into the hands of target readers.
Document Type
Journal Article
Date of Publication
1-1-2024
Publication Title
Continuum
Publisher
Taylor & Francis
School
School of Arts and Humanities
Funders
Australian Research Council
Australian Copyright Agency’s Cultural Fund (CF Oct 2017 086)
Grant Number
ARC Number : LP180100258
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.
Comments
Johanson, K., Reddan, B., Matheson, D., & Rutherford, L. (2024). Capital, labour and currency: Book love in the economy of young adult publishing. Continuum, 38(4), 517-531. https://doi.org/10.1080/10304312.2024.2396435