Abstract

This book is tailored for entrepreneurs in their startups or moving to the next stage of their businesses, micro and small business owners, as well as individuals who are considering starting their own ventures. It brings together essential insights, practical tools, and valuable resources developed through two Western Australian government initiatives focused on entrepreneurial training and support. In addition, it draws on a range of business concepts from other sources, refining and simplifying them to suit the specific needs of emerging and growing enterprises.

Designed to be both flexible and supportive, the book serves multiple roles throughout your entrepreneurial journey. It acts as a mirror, helping you reflect on your goals and evaluate your business honestly. It lays a strong foundation by introducing key concepts that will help you better understand and communicate your business to a desired audience. It also functions as a toolkit, providing practical resources to support and strengthen your operations. As a roadmap, it helps you chart a course from where you are now to where you want to be. Finally, it takes on the role of a mentor, encouraging you to ask the right questions, think critically, and apply what you learn to achieve meaningful business and personal progress.

Document Type

Book

Date of Publication

2025

Type of File

PDF

Publisher

Edith Cowan University

School

School of Business and Law

Creative Commons License

Creative Commons Attribution 4.0 License
This work is licensed under a Creative Commons Attribution 4.0 License.

Comments

Sharafizad, J., Wilk, V., Brown, K., Hernandez Grande, A., Sharafizad, F., & Wardale, D. (2025). Entrepreneurship: A practical guide for business success. Edith Cowan University. https://doi.org/10.25958/absw-tb65

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Link to publisher version (DOI)

10.25958/absw-tb65