Revaluing web series: The role of web series in creative careers

Author Identifier (ORCID)

Steinar Ellingsen’s ORCID record ORCID Logo

Abstract

This chapter explores the value of web series to creators, drawing on in-depth interviews with Australian directors, writers, and producers. We identified two groups: those who made a web series as a career move once conventional pathways to success had failed, and those who used the creative control afforded by web series to make their narratives and crews more socially inclusive. Although a small sample, our study challenges the perception that the highly competitive, project-based nature of screen industry work is an obstacle to collective aspirations to make a social contribution. The study also refutes ideas of web series as primarily early-career works. Participants’ careers oscillated between long- and short-form media as they navigated funding schemes, platforms, and formats to progress their aspirations. The study supports and amplifies recent research on the debilitating health and social costs of working creatively in the screen industry.

Keywords

web series, screen industries, creative careers, digital media, content creation, social inclusion

Document Type

Book Chapter

Date of Publication

1-1-2026

Publication Title

The Web Series Experiment

Publisher

Taylor & Francis

School

School of Arts and Humanities

RAS ID

99624

ISBN

[9781041012405, 9781041012412, 9781003613862]

Copyright

subscription content

Content Type

Metadata only

First Page

171

Last Page

191

Recommended Citation

Evans, N., Ellingsen, S., & Burkholder, M. (2026). Revaluing web series: The role of web series in creative careers. In S. Ellingsen, M. D. Ryan, & S. Turnbull (Eds.), The web series experiment (pp. 171-191). Taylor & Francis. https://doi.org/10.4324/9781003613862-9

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Link to publisher version (DOI)

10.4324/9781003613862-9