Apple’s new ‘app tracking transparency’ has angered Facebook. How does it work, what’s all the fuss about, and should you use it?

Authors/Creators

Paul Haskell-Dowland, Edith Cowan UniversityFollow
Nikolai Hampton, Edith Cowan UniversityFollow

Keywords

facebook, online privacy, apple, online advertising, personalised advertising, iOS

Document Type

Article

Date of Publication

2-19-2021

Publication Title

The Conversation

Publisher

The Conversation Media Group Ltd

School

School of Science

Creative Commons License

This work is licensed under a Creative Commons Attribution-No Derivative Works 4.0 License.

Comments

Haskell-Dowland, P., & Hampton, N. (2021). Apple’s new ‘app tracking transparency’ has angered Facebook. How does it work, what’s all the fuss about, and should you use it? The Conversation. https://theconversation.com/apples-new-app-tracking-transparency-has-angered-facebook-how-does-it-work-whats-all-the-fuss-about-and-should-you-use-it-159916

Copyright

free_to_read