Craft beer tourism development “down under”: Perspectives of two stakeholder groups

Authors/Creators

Abel Duarte Alonso
Nevil Alexander, Edith Cowan UniversityFollow

Abstract

This exploratory study investigates the perceived potential of craft beer tourism (CBT) in Australia, focusing on two important stakeholder groups, commercial and hobby craft brewers, and adopting stakeholder theory (ST). The importance of these stakeholders is primarily illustrated through several forms of CBT development, and perceived challenges. Fundamentally, beer tours, trails, festivals, and combining CBT with other leisure activities emerged as key forms of CBT. Geographic distance, excise taxes, price, and government regulations are the main identified challenges. Associations between the various ST-related theses and the study’s findings are revealed, particularly regarding collaborative efforts to maximise perceived opportunities.

RAS ID

25068

Document Type

Journal Article

Date of Publication

2017

School

School of Business and Law

Copyright

subscription content

Publisher

Routledge

Comments

Duarte Alonso, A., & Alexander, N. (2017). Craft beer tourism development “down under”: Perspectives of two stakeholder groups. Tourism Planning & Development, 14(4), 567-584. https://doi.org/10.1080/21568316.2017.1303541

Recommended Citation

Alonso, A. D., & Alexander, N. (2017). Craft beer tourism development “down under”: Perspectives of two stakeholder groups. DOI: https://doi.org/10.1080/21568316.2017.1303541